Jack in the Box’s new Spicy Cluck Chicken Sandwich was about to drop. And as the name implies, it’s all about spice — in every meaning of the word. Heat, attitude, confidence, flavor, DRAMA. So for its launch, we assembled some of the hottest influencers around and created a fake reality show for IG and TikTok: Jack’s Spice Squad.
Is it even a reality show without confessionals?
Confessional 1:
Meet Chad. Part mannequin, all spice.
Confessional 2:
The squad opens up about family
Confessional 3:
Someone isn’t here for the right reasons
Paid content that could be summed up in one word:
Role: ACD/CW
Team: Danny Colon (ACD/AD), JK Lyons (CW), Chloe Puertas (CW), Jesus Acosta (AD)